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OLDER FICTION
Shapiro, Laurie Gwen

Brand X: The Boyfriend Account

230 pp. | Delacorte | October, 2006 | Trade ISBN 0-385-73288-0 $15.95 | Library ISBN 0-385-90309-X $17.99
(4) YA High school junior Jordie learns more than marketing techniques during her internship at a small, quirky advertising agency. Jordie's colleagues--the "creatives"--help her put together a sixteen-step ad campaign to successfully sell herself to school heartthrob Vaughan. The office setting provides a twist on familiar scenarios, although some scenes (for example, a company outing to Victoria's Secret) are cartoonishly over-the-top.
Reviewer: Marika Hoe

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