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Redmond, Shirley Raye

Richard Branson: Virgin Megabrand Mogul

48 pp. | KidHaven | August, 2011 | Library ISBN 978-0-7377-5536-7 $28.75
(4) 4-6 Innovators series. Beatles breaks no new ground while focusing on the band's formation, the Beatlemania years, and the group's ever-evolving musical style, briefly touching on its lasting influence. Branson explores the British entrepreneur's "brash and bold" personality. The texts are accessible but bland. Some photographs of the subjects add interest. Reading list, websites. Glos., ind. Review covers these Innovators titles: The Beatles and Richard Branson.
Reviewer: Elissa Gershowitz

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