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TECHNOLOGY
Gilbert, Sara

The Story of MTV

48 pp. | Creative Education | September, 2014 | Library ISBN 978-1-60818-395-1 $25.95
(4) 4-6 Built for Success series. These volumes chronicle the featured innovative corporations' development from modest beginnings to global significance; personalities (CEOs, entrepreneurs) and controversies (e.g., MTV's decline into reality-TV haven) are touched on. Target especially contains some rather glowing flattery, but each volume includes detailed financial information that may interest budding businesspeople. The many glossy photographs are a draw, but the too-small font is off-putting. Bib., glos., ind. Review covers these two Built for Success titles: The Story of MTV, The Story of Pixar, The Story of Target, and The Story of Twitter.
Reviewer: Cyrisse Jaffee

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